Multilingual Pay Per Click Advertising
PPC Adverts reach 80% of global internet users
Multilingual Pay Per Click Advertising is the fastest and the most efficient way to introduce your brand to your target audience in any language and in any country in the world. Once we completed marketing research and developed/translated the website to the language your customers speak we can immediately start PPC advertising to bring your customers to your website.
Advantages of Multilingual Pay Per Click Advertising
With Multilingual PPC you reach customers who speak different languages
You only pay when an interested person clicks on your advertising
You set your budget to control costs
You reach your target consumer at the right time in the right place
PPC data can inform your other marketing channels
Types of Pay per Click Advertising
Paid Search Marketing is one of the most common types of PPC advertising. International Search Engines show your text advertising to the internet users who search for certain information by typing keywords and key phrases if your written copy contain matching keywords.
If users are interested in your text advert they click on it and land on the relevant page on your website.
Display advertising is the type of PPC advertising as banners, images and text ads that appear on the selected websites and pages of multilingual Search Engines relevant to your target audience at the chosen time.
Social media PPC advertising is very similar to Display PPC ads. The only difference is that banners, images and text ads appear on the selected Social Media Platforms relevant to your target audience
Price comparison website advertising is the perfect PPC advertising for companies who sell products and services online via their e-commerce websites (online shops). People who search for products on shopping comparison and price comparison sites intend to buy immediately.
Affiliate marketing is a type of PPC advertising when you advertise on popular websites and pay for referrals. It can be Pay Per a Click or Pay per Acquisition.
Retargeting PPC advertising involves serving display ads to people who have already visited your website before.
How does Pay per Click Advertising work?
Pay per Click adverting is that you only pay to the Search Engine when people click on your advertising and land on your website.
When you expanding your business to the different countries it is very important to remember that Google is not the only Search Engine and Facebook is not only Social Media platform people use around the world. There are other Search engines and Social Media platforms that are much more popular in other countries than in English speaking countries.
We create quality PPC campaigns for different Search Engines based on deep keyword research that will bring maximum return on your advertisement investments.
PPC Advertising process is quite complicated
and time-consuming because it has many stages:
Keyword Research: Search Engines have a bidding system where you pay for relevant to your business keywords to appear high in Search. The higher the competition in the industry the higher the price of keywords you want to be found by. We choose most relevant to the industry keywords on the Search Engine bidding system and create the most effective PPC Strategy.
Account Set Up: We will set up an account for your PPC campaign in any Search Engine and any language you want your PPC Advertising campaign.
Landing Page Development: Once your potential clients click on your advertising they must land on your website or special promo page. We can create a special promo page that will convert your visitors into customers.
Ad Creation: We create PPC Ads that speak to your customers efficiently and convert potential customers into website visitors.
Tracking Installation & Testing: We install tracking links to all your PPC Ads and test if everything is working properly.
Campaign Launch: Once everything is set up we launch the campaign.
AB Split Testing, Monitor Performance, and Campaign Assessment: We test what PPC Ads perform better and adjust the campaign accordingly.
Analysis & Feedback: We measure your PPC campaign performance and provide detailed reports on your PPC ads (conversion rates, bounce rates, click through rates, cost per a click, cost per acquisition and etc.)
We use International Search Engines for Multilingual Pay per Click Advertising
We choose the most popular Search Engines relevant to your target audience and set up the most efficient for your Business type of PPC advertising in the required language.
We do more just SEO and PPC in Google in different languages we optimize and advertise your website on Search Engines your customers are searching for information: Google, Bing, Yahoo. AOL, WolframAlpha worldwide; Yandex, Rumbler, Mail.ru in Russia and ex-commonwealth of independent states countries; Baidu in Asia, Yahoo!Japan in Japan; Naver, Daum, Nate in Korea; Guruji in India; Quant and Viola in France; Seznam in the Czech Republic; T-online in Germany; Conduit in Spanish Speaking countries; Onet in Polland and Vinden in the Netherlands.
Multilingual Social Media Platforms we use for Pay per Click Advertising
We choose the most relevant Social Media Platforms for PPC advertising to reach your target audience in different languages and different locations in order to reach your business objectives. We place PPC advertising on different multilingual platforms like Facebook, Instagram, LinkedIn, YouTube, Vkontakte, Odnoklassniki, Qzone, QQ , Tumblr, Doujin, LINE, Twitter, Reddit, Baidu Tieba and others
How much Multilingual Pay per Click Advertising Cost?
Cost per Click depends on the competition in your industry and the relevance of the advertisement to the target audience that appears on the Search Engine.
Poly Digital Marketing chooses most relevant to your industry keywords on the Search Engine bidding system according to the client’s budget and strategy.
Poly Digital Marketing creates the most cost-effective way to appear first in Search Engine or Social media platform in any language. Prices depend on the target audience, industry, market size and type of Search Engine.
The Cost per click in Paid Search and Display Network can vary between USA $0,1 and $50 on average. Cost per a click on LinkedIn is about $3. The most expensive keywords in AdWords and Bing Ads cost USA $50 or more per click. Affiliate Marketing and Cost per Acquisition can be up to USA $200
Interested how much you would need to pay to appear first in search? Contact PolyDigital Marketing for a quote now.